
BMC SUPER-FY ME
Custom photobooth for BMC Software’s booth at VMWorld.
For this project I produced a custom photobooth for BMC Software’s booth at VMWorld. The photobooth had customized software that took attendees’ photographs and placed their face on superhero action figures.
Attendees could write custom captions and share the photographs with their friends and colleagues via social media channels. It was hugely popular at the convention.
Credits
Agency
Y&R: California
Creative Director
Mimi Cook
Art Director
Alex Anderson
Copywriter
Aaron Cunningham
Co-Producer
Miriam Lee